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experiencia

Not all experiences are the same.

At Zav, they're Memorable.

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Falabella

2024

Falabella

Falabella for Business set out to strengthen its B2B customer acquisition for its corporate gift card service. Through a data-driven strategy focused on continuous optimization, the company successfully turned lead generation into an efficient process with a strong commercial impact.

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Coninsa

2023 - PRESENT

Coninsa

In an oversaturated market, Coninsa faced the challenge of standing out and boosting sales. Since 2023, we’ve transformed their digital strategy by refining the target audience profile and working closely with the sales team. We rolled out a comprehensive strategy, including digital advertising, landing page optimization, and customer relationship management. The results? Significant growth in their digital presence, with remarketing and segmentation strategies that maximized ROI, increased sales, and built a solid foundation for long-term success.

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Coninsa

2023 - PRESENT

Coninsa takes a step toward Its digital evolution

As one of the leading construction companies in Colombia, Coninsa faced a critical need to optimize its customer communication system to reduce costs, enhance operational efficiency, and scale with greater control.

The challenge was to migrate to a new CRM platform without disrupting business continuity or compromising service quality—under tight deadlines and with demanding technical requirements.

At Zav, we took on this challenge by designing an agile and secure strategy that enabled a successful transition in record time. The result: significant cost savings, full integration with commercial processes, and a robust technological foundation ready to support future growth.

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Siemens

2023 - PRESENT

Siemens

Siemens needed to optimize lead generation and distribution for its network of distributors. Since 2020, Zav has implemented a comprehensive lead generation strategy, building custom landing pages and running digital pause campaigns across different business units. We introduced tailored solutions to enhance lead management, automate commission processing, and provide detailed reporting—all under strict security protocols. This resulted in significant improvements in lead quality and distribution, increasing business opportunities and sales.

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Redes Eléctricas

2023 - PRESENT

Redes Eléctricas

As a leader in its sector, Redes Eléctricas faced the challenge of standing out digitally to drive growth and innovation. Since 2023, Zav has delivered a comprehensive digital strategy that enhanced their social media presence and SEO while strengthening cybersecurity. In 2024, we improved their e-commerce platform, boosting the user experience and product visibility. The outcome? A significant increase in website traffic, social media followers, and an overall business uplift.

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Efecty

2021 - PRESENT

Efecty

Efecty, a leading provider of money transfer and payment services in Colombia, needed to revamp its online presence. Since 2021, Zav redesigned their website from the ground up, giving it a fresh, modern look and feel. We developed a custom content management system, improved security, and optimized the integration of external applications. The new website not only improved functionality and aesthetics but also solidified Efecty’s leadership in its sector. We continue to provide ongoing support to ensure smooth operation.

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Siemens | Industrial Communications

2020 - 2021

Siemens | Industrial Communications

With the support of ZAV, Siemens’ Industrial Communications unit successfully connected with a highly specialized audience in industrial cybersecurity and IT/OT solutions. Through digital campaigns designed for a very specific niche, the company managed to attract qualified prospects and generate high-value business opportunities.

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Siemens | Drives

2020 - 2021

Siemens | Drives

With ZAV’s strategic support, the Siemens | Drives unit transformed its lead generation and management process. Through optimized digital campaigns and integration with Siprospect, the company successfully attracted more qualified clients, improved communication between teams, and turned digital marketing into a more efficient sales engine.

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Siemens | Industrial automation

2020 - 2021

Siemens | Industrial automation

With the support of ZAV, Siemens’ Industrial Automation unit successfully positioned its SITRAIN training programs across Colombia and Latin America, attracting hundreds of professionals interested in specialized education and expanding its reach within the regional market.

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Electrical Products

2020 to present

Siemens | Electrical Products

With the support of ZAV, Siemens’ Electrical Products unit has strengthened its customer acquisition and optimized its commercial process management, achieving consistent results in lead generation and market positioning.

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Siemens | Instrumentation

2020 – 2024

Siemens | Instrumentation

With the support of ZAV, Siemens’ Instrumentation unit strengthened its customer acquisition efforts in a highly specialized market. Through optimized digital strategies, the unit attracted more than 600 qualified prospects over four years of collaboration, consolidating business opportunities in flow, sensing, and control solutions.

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SteelPro Colombia

2020

SteelPro Colombia

With ZAV’s support, SteelPro Colombia successfully transformed its digital presence through the development of a custom web commerce platform and hybrid mobile applications optimized for both Android and Apple. This project integrated a fully tailored design and a robust information architecture, enhancing both the user experience and the company’s internal management processes.

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Efecty

2019 - 2023

Siemens | Motors

With the support of ZAV, Siemens | Motors strengthened its commercial process across all sales channels. Through optimized digital campaigns and the development of Siprospect, a customized lead management system, the company transformed its customer acquisition into a measurable, controlled, and highly efficient process for closing new business opportunities.

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Efecty

2019–2020

Credifinanciera

Credifinanciera trusted us to transform its digital channels into a solid and strategic platform. They believed in our ability to build a secure, scalable ecosystem aligned with the strict standards of the financial sector, while boosting payroll loan client acquisition through measurable and effective digital campaigns.
A secure, scalable, and efficient digital ecosystem to attract payroll loan clients

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Efecty

2019–2020

Credivalores

Credivalores found in ZaV the right partner to grow in a competitive market without losing digital stability. They trusted our ability to keep their corporate platform robust and scalable, while driving lead generation through high-performance campaigns and efficient, traceable interaction management.
Scalability and corporate web support as the foundation for digital acquisition

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incocredito

2019

Incocredito

With the support of ZAV, Incocrédito modernized its digital presence and strengthened its institutional communication through the development of a comprehensive digital ecosystem. This project optimized both external user interaction and internal team management, ensuring high standards of security and usability in line with the financial sector’s requirements.

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EXMA

2018

EXMA

The EXMA app, launched in 2018 for Apple Store and Google Play, enhanced attendee experiences with personalized agendas, event details, and speaker info. Serving as the primary tool for Latin America's top marketing platform, it fostered user loyalty and connected marketers across seven countries.

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EXMA

2017

ProColombia

In a highly competitive environment with low digital maturity, 28 companies from the cocoa, aquaculture, and palm sectors needed to strengthen their online presence and pave the way to new markets. At Zav we led a comprehensive transformation process that included the creation of strong brand identities, the development of functional websites, and tailored digital strategies. Through strategic consulting adapted to each company's context, we boosted their visibility, facilitated access to international markets, and built a solid digital foundation for future growth.

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MedPlus

2017 - 2019

MedPlus

MedPlus, in the healthcare industry, needed to boost its digital presence and attract new customers. The goal was to optimize their social media strategy and enhance communication, which led to the implementation of advanced digital marketing tactics, focusing on lead generation and audience engagement.

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Fernando Anzures

2017

Fernando Anzures

More than just communicating a personal brand, Fernando Anzures' page understands user experience and breaks with traditional design conventions, integrating it with new marketing trends.

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NATURA

2017

Natura

Considering Natura's consultants as the most important commercial force of the company to reach other consumers nationwide, the need for a tool that would allow easy visualization of Natura's payment points was identified.

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UNICEF - JOGUE LIMPO JOGUE BEM

2017

UNICEF - Jogue Limpo Jogue Bem

In the region, we have supported an innovative initiative by UNICEF Brazil and the Football University that connects digital development with social transformation. For many children, becoming big football stars is a dream, and for others, it's the only opportunity to change their lives. However, the risks they are exposed to in achieving this can often destroy these goals.

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CONSTRUCTORA COLPATRIA

2015 - PRESENT

Colpatria

In the digital era, the change in the behavior of buyers and visitors to real estate projects directly influenced the dynamics of relationships before and after purchase, leading to the need to strengthen the digital channel to increase sales and position the construction firm.

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Starkey

2015 - PRESENT

Starkey

Starkey, a global leader in hearing technology, needed to strengthen its digital presence and build a community on social media. To achieve this, we focused on creating educational and support-driven content for people with hearing loss. Our strategy involved optimizing advertising campaigns and generating relevant content, resulting in substantial growth in followers, engagement, and lead generation, alongside increased product sales.

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WWF

2014 - PRESENT

WWF

When WWF wanted to start individual fundraising using the digital channel, we supported them in creating the digital fundraising department and in designing the initial strategy for individual fundraising through digital means.

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Sonría Dental Clinics

Sonría Dental Clinics

Sonría, like many performance buyers, had previously experienced poor digital experiences and firmly relied on their investment in mass media.

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Banco GNB Sudameris

2007 - PRESENT

GNB Sudameris

GNB Sudameris Bank was the first to believe in our ability to do things right, in our transparency, and in our vision to make digital communication a tool with real results for companies.

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