The Challenge

When WWF wanted to start individual fundraising using the digital channel, we supported them in creating the digital fundraising department and in designing what would be the initial strategy for individual fundraising through digital means.

CLIENT
WWF

PROJECT
Digital communication and fundraising strategy

YEAR
2014 - 2016

Estrategia de comunicacion digital y fundraising

The Transformation

It was necessary to create the objectives and indicators for the department, as well as management mechanisms. Additionally, the entire communications team needed training in marketing and digital media management so that their strategic actions were directed towards measurable objectives with impact.

The Results

Today, they obtain cost-effective donations through the digital channel for environmental protection in Colombia, becoming a reference for offices throughout the region.

Thank you for trusting in our talent to help conserve the planet and its endangered species.

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